As I mentioned in a quick note on The Apple Blog yesterday, the latest rumor du jour is that Apple is set to soon release shorter, wider versions of the iPod Nano in a variety of new colors. While the initial "spy shots" on some sites have been blurry at best, subsequent requests by Apple Legal to a number of those sites, from 9to5mac.com to Gizmodo, and most recently, Paris Lemon, for them to remove the images, seems to be a lot like asking for the barn door to be shut after the cows have been released.Once a rumor or leak hits the Web, it's out, period. If it's an Apple rumor, it's likely on Digg. Other Mac users, like I did, downloaded the images to their hard drives en mass, in the event the takedown notices were issued. If the photos were reposted anywhere, they're on blogs, and Google Images would be next to reindex the images in their library, and cache them forever. Archive.org may crawl the page and take a picture. Even if Apple Legal reached out to everyone, and everyone complied, those images are out for good.
It's an oft-repeated sport for the Mac rumors sites to seek out leaked info, and then for Apple Legal to go after them. But even though I respect Apple's need for secrecy and privacy and for them to break the news, in the world of the Web, with such a maniacal fan base as they have, resistance is futile, and they might as well focus more on those internally who broke the rules, instead of shooting the messengers.
With the Nintendo Wii on board, I've been thinking a lot about how intuitive and fun it is to play the console, and how, in contrast, my Apple TV has found a lot of idle time. I think Apple's hobby has a lot of potential as a game platform, but Steve Jobs is being quiet, and I think the focus on minimalism, from the box to the remote, offers up challenges to developers and potential game players.
As
While the major television networks fill their summers with the latest ridiculous reality shows, my wife and I have been more than happy to indulge in other pursuits, including watching televised A's games, making the most of our