Amplify's New Mobile Clipping Service
One of the biggest drawbacks of surfing the Web on an iPad for me is the consistent reminder that its user agent tells downstream sites that it is a mobile device, and not a full-fledged computer, bringing me mobile versions of favorites like Google Reader and Twitter, for instance. Similarly, some site's widgets and bookmarklets don't behave in a standard way. But Amplify's new code is built to take advantage of the new world of advanced mobile devices and touch screens.
Using Amplify Mobile to Share a Link to Sports Blog Nation
As with other Bookmarklet-driven services, Amplify offers you the option to share the URL and make notes about that share, which are added to your dedicated page. For example, my own feed is here: http://louisgray.amplify.com/. You can also "clip" from the shared page, which grabs not just selected text, but even graphics included, just as if you had clipped a newspaper or magazine article - which is very nice.
Clipping Twitter's Blog Post And Selecting Text on Amplify
For example, last night, when I shared Twitter's latest post about uptime struggles on Amplify Mobile, I was prompted to clip the article, tapped twice with my finger on paragraphs I wanted to include, and Amplify went above the call of duty to include the links to the company's Status blog and @Support. The resulting share (here) is displayed elegantly and captures downstream impact of likes, comments and retweets from the community.
Amplify's Clips Are Clean, Include Comments, Graphics, Link to Source
Amplify's mobile solution doesn't have to be a dedicated iPhone or Android app - and mobile clipping promises to be the beginning of their off-desktop strategy. But it absolutely works great, and it seems they have an engaged community looking to see what you share. If you're an active bookmarker on Delicious, or have previously enjoyed using Bookmarklets on FriendFeed and other services, Amplify is very interesting indeed. You can of course connect to your extended social graph from Twitter and Facebook, so make sure you're not Amplifying the news alone. I'm here: http://louisgray.amplify.com/.