Telephone: (408) 646-2759
High Tech Marketing, Business Development, Social Media, PR Strategy
I am a quality-oriented, results-driven technology enthusiast with two decades' experience in Silicon Valley corporate marketing, public relations and business development roles at a variety of startups, offering a background with expertise in Web services, software and hardware, and an extensive network of individuals and companies making an impact on the Internet. By way of my blog and other public appearances, I am also frequently relied on as a news filter, thought leader and industry advisor, working to push innovation forward.
Google (2011 - Present)
Marketing, Advocacy and Program Management
I joined Google in August of 2011 as a Product Marketing Manager, focused on the Google+ project, and led marketing for Blogger and Google Reader. In 2012, I was recruited to lead a new program for Developer Relations, focused on scaling our live video efforts to connect with developers globally. That program, Google Developers Live, offered live broadcasts around the clock around the globe, including events at the Google I/O conference in 2013, which I personally hosted. I was also responsible for the scalable social outreach programs for Google's Developer Relations team.
Since 2014, I have led the advocacy team for Google Analytics, including our scalable social efforts, public speaking and internal training programs.
my6sense (2010 – 2011)
Vice President, Marketing
Expanding my initial advisory role with my6sense (started in 2009 with Paladin), as vice president of Marketing of the artificial intelligence and personalized news stream service, I worked as a member of the company’s executive team, collaborating on product priority, roadmap and release schedules, worked with dozens of partners, including Barnes and Noble, Samsung, Google and Twitter, and acted as the public face of the company to press and customers, helping gain significant visibility and awareness of our product leadership.
Since joining the company officially in August 2010, we introduced our application on the Android platform, a browser extension for Twitter.com, and a newly designed application for the Barnes and Noble NOOKColor Android tablet. User growth expanded from just over 10,000 in fall of 2010 to greater than 100,000 in Spring of 2011, with more than a quarter million downloads across the company’s offerings.
Paladin Advisors Group (2009 – 2011)
Managing Director, New Media
Paladin Advisors Group was a third party consultancy for enterprise companies and startups, providing strategic assessment, business planning and market innovation, from social media leadership to public relations, business development, and product development. Founded in 2009, Paladin’s clients have included public and private companies, such as Hewlett Packard (HP), Emulex Corporation (acquired by Avago), my6sense, Kosmix.com (acquired by Walmart Labs), Ocarina Networks (acquired by Dell), Codesion (acquired by Collab.net), Maxiscale (acquired by Overland Storage), Catalogs.com, MenuMax, Swagelok Corporation and Brazen Careerist.
louisgray.com (2006 – Present)
Author and Publisher
Author and Publisher
For 10+ years, I have published a leading Silicon Valley technology blog focused on early adopters, startups and social networking. The site’s focus has led to regular panel participation and speaking opportunities, including events such as South by Southwest (SXSW), BlogWorld Expo, Kynetx Impact, Geo-Loco, LeWeb, DeFrag and the Inbound Marketing Summit. Many top services and products have chosen louisgray.com as their launch pad, including TweetDeck (acquired by Twitter), Beluga (acquired by Facebook), Socialmedian (acquired by Xing), Feedly, Friendly for iPad, and others. Additionally, I have been a consistent promoter and power user of early social networking sites, such as FriendFeed, Google Buzz and Google Reader.
Advisory Board Member (2008 - Present)
I have held advisory roles for multiple companies, including PostIntelligence (formerly MyLikes), Teens In Tech, SocialToo, BuzzGain, ReadBurner and others. In each role, I work closely with the founders on product and marketing strategy. Occasionally these relationships may involve equity, but none have been paying roles.
BlueArc, San Jose, CA (2001 – 2009)
Director, Corporate Marketing
As director of corporate marketing at BlueArc, a network storage company, I led the company’s messaging, branding, demand creation and awareness efforts from initial product launch through growth to $20 million in revenue per quarter. I launched five generations of storage hardware, authored and issued hundreds of customer, partner and company press releases, case studies.
3Cube, Burlingame, CA (1999 – 2001)
Web Marketing Manager
As the Web Marketing Manager for 3Cube, as part of a small team, I designed and implemented the company’s Web sites, collateral, company positioning, and public relations for the company’s services, comprised of Web phone conferencing, meetings and Internet faxing. In this role, I also was heavily relied on creating Web content and technical support, both telephone and electronic.
Internet Valley, Burlingame, CA (1998 – 1999)
E-Commerce Analyst, Web Developer
As an E-commerce Analyst for a Web publishing company in the Silicon Valley, I analyzed the Web presence of public and private IT and Web companies, utilizing proprietary and traditional resources, as we developed an early SEO tool for existing search engines, such as Alta Vista, InfoSeek, Excite and Yahoo!. I was also responsible for publishing the corporate Web site.
University of California, Berkeley (1995-1999)
Bachelor of Arts, Political Science
Bachelor of Arts, Mass Communications