One of Silicon Valley's biggest mysteries was solved today, when the New York Times published a note stating the sarcastic faux CEO's blog was authored by an editor of Forbes, Daniel Lyons. Fake Steve's eventual unveiling may or may not have been why we saw the temporary "shark jumping" of a fake Larry Ellison writing for the site over the last few days, and it certainly makes the site less interesting. Now that the mystery is solved, the blog will be just another wannabe hack spouting nonsensical tech-related drivel (a lot like this one).
The reason Lyons started the Fake Steve Jobs blog was after openly wondering how one written by a major CEO would sound, were the allowed to speak freely. The Times piece says, “I thought, wouldn’t it be funny if a C.E.O. kept a blog that really told you what he thought? That was the gist of it.”
Lyons' outing now permanently throws cold water on the rumors that Andy Inahtko was in fact the Fake Steve, which he himself discounted last month.
Now that Fake Steve has been outed, it's likely I'll be removing the site from my RSS feeds. It's too bad, because it was actually pretty funny on some days.
More: Daring Fireball and Engadget
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