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October 16, 2006

Enough With the Echo Chamber, Already

One of the most-common themes you will see in the blogging world is the story of the echo chamber, where it's believed a blogger truly has an audience of one: themselves, or that an echo chamber exists - where they continue to post despite a lack of interaction, and even where there are occasional comments, they are from a small group who keeps to themselves. As a result, the blog, like a black hole, collapses onto itself, signifying nothing.

While some would argue a blog's success should not be counted in number of page views, or visitors or comment count, those blogs considered the most successful very often have a vibrant of community of people sharing ideas, and bouncing their commentary off experts. Otherwise, you may as well just be posting your diary online for everybody to read, and quite honestly, very few people really care what you had for breakfast.

Louisgray.com was started as a natural metamorphosis from a static Web site to one updated more frequently, to share experiences, and offer a new take on news, sports and technology. It has no budget, and I have a real full-time job, so it's not as if I expected to retire on Google AdSense revenue any time soon (I haven't even looked into the possibility). But while I've continued to post, with more than 500 entries since the beginning of the year, the lack of comments at time seemed surprising. I felt the topics we were discussing were of interest and timely, and the ANtics never failed to get responses elsewhere. So why the silence here? Was it truly because this blog signifies nothing?

Turns out the answer is likely somewhere between the two. While making a follow-on comment to last night's post on how my iPod was trying to commit suicide, I noted the comment didn't immediately appear on the front page. It turns out, of all things, that every single comment that has been posted to louisgray.com since the end of March has been pending moderation, and I hadn't gone through and approved them. Oops. To make a long story short, I went into Haloscan and approved them all last night, meaning the "Comments RSS" link isn't empty, and if you had anything to share, we're finally listening.

And - one last thing... yes, I hate it when stuff like that happens. Makes me feel like a tech newbie.